The creative economy is one of the most rapidly growing sectors of the world economy, not only in terms of income generation but also for job creation and export earnings.23 The creative economy is defined as the totality of individuals and businesses that produce cultural, artistic, and innovative products and services. It also encompasses spaces where creatives can freely present their works, receive feedback, and exchange ideas. A creative economy gives new life to production, services, commerce, and entertainment. It changes the environment in which people aspire to live, work, and study, as well as where they think, invent, and create. Though national scale policy interventions are important to enable the creative economy, there is an increasing recognition of the critical role local environments play in enabling the creative economy. Enabling creative economies depends on understanding interactions, specificities, and policies at the local level.
UNESCO – Banque Mondiale (2021)
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